TL;DR - We’re here to help you cash in on culture: the front page of tradable events, from the latest news to cultural context, and the market signals that tie them together. PNN coverage is informed both by the event itself and the current price, an intersection of culture and the market.
The Premise: We’ve entered a new era where culture itself is tradable: elections, sports, tech launches, celebrity moments, and more have prices on platforms like Kalshi and Polymarket.
The Gap: Traditional outlets like CNBC or Bloomberg cover finance but are slow and institutionally heavy. Culture outlets like Variety and The Verge cover culture, but without market context. Prediction markets themselves provide little storytelling or market context outside of pure numbers.
Our Aim: PNN is on a mission to be the best news source for tradable information and insight in this new world of prediction markets.
What We Do:
⚡ Immediate signal – Understand both the news and its market. Don’t just read a news story; take away knowledge on how to trade it best.
📈 Market-First Viewpoint – Every story is tied directly to its prediction market. You don’t have to love politics or sports, but now you have a reason to follow them, because every headline is a tradeable opportunity.
💬 Market Conversation – Where market data meets media storytelling. We translate prediction markets into content people actually understand and care about.
Why Now: Markets have caught up to culture. Retail investors are graduating from memes and Robinhood trades to prediction markets where everything is investable.
Platforms like Kalshi and Polymarket are growing fast, but they lack a clear voice that translates market movements into mainstream storytelling.
PNN bridges that gap: fast, clear, and tradable news for a world where every headline has a price.