We live in a world where every story is a market story. Elections, sports, music, film, tech launches, celebrity gossip — all of it is tradable now.
If markets react, it’s financial news.
Traditional outlets (CNBC, Bloomberg): cover finance but are slow and institutionally heavy.
Culture outlets (Variety, Barstool, Complex): cover news fast but without market context.
Prediction markets: sit in the middle, offering real-time prices on real-world events.
PNN exists to be the clearest, quickest news source for this new world of tradable information.
⚡ Immediate signal – strip away noise, deliver the market-moving angle first.
📈 Market-first lens – every story tied directly to its prediction market or financial impact.
📰 Cultural + financial crossover – coverage that treats a Taylor Swift album or an SEC filing with the same market seriousness.
Traders crave speed and clarity.
The public is becoming investors (Robinhood era → prediction markets era).
Market platforms (Kalshi, Polymarket) are growing fast, but they lack a media brand to translate markets into mainstream conversation.
What is Kalshi?
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